A female and male student both looking at a computer screen.

About Us

To create economic mobility for historically marginalized communities by providing the skills relevant to the current workforce, inclusive support systems, and employer and community partnerships to help launch life-changing careers.

Our Mission

Our Vision

Talent is universal, opportunity is not. We envision a future where all people have access to comprehensive, career-ready resources and job training programs and employment opportunities that bring transformative change and positive economic mobility for graduates and their communities.

Powered by Generation

ChooseU was founded as Generation USA, Generation: You Employed, Inc.’s affiliate in the United States. For the remainder of 2023, ChooseU will be ‘Powered by Generation’ – a model whereby independent organizations are trained and licensed to use Generation curriculum and systems in service of learners.

A bunch of pencils and markers, with a Generation blue button that says I'm the future, Generation.

Impact Through the Years

ChooseU was founded to deliver best-in-class workforce programming as Generation USA. Since the beginning, we've worked in partnership with employers, community colleges, and community-based organizations to create pathways into life-changing careers.

90%

Learners are Black, Latinx, and/or other racial minority groups

63%

Learners without a four-year degree

56%

Learners who identify as female

In 2020, we embarked on an unprecedented path to scale and achieved the following:

Launched 9 technology, technology adjacent, and customer service programs with various community and corporate partners.

Launched an Introduction to Technology career exploration workshop to help people realize a potential career in the technology industry.

We will continue to do so as ChooseU!

We look forward to continuing our community partnerships and growing our organization so that individuals who are part of historically marginalized communities are able to recognize their best potential selves.